Advertising Operations Manager- Washington DC/ Remote

Job Locations US-DC-Washington, DC
ID
2021-4761
Position Function
Public Relations
Job Classification
Full Time

Overview

Are you up for a meaningful challenge? Do you aspire to use your creativity to drive social change? 

 

Then come join our team of sharp, passionate and (sometimes) quirky communications experts at GMMB’s Washington, DC office. In our 30+ years, we’ve helped elect presidents; fought for stricter regulations on tobacco, drunk driving and carbon emissions; advocated to increase breastfeeding and vaccination rates globally; and helped bring health coverage to all Americans.   

 

Our mission: to create real and lasting change in the world. And between our D.C. home base, San Francisco, and our Seattle office, you’ll find all the know-how and drive to create advocacy campaigns that deliver real results.

We are…social and digital strategists, communications and advertising gurus, designers, writers, media planners and multi-media producers. Finally, our digital team is fresh off an exciting White House win for the Biden campaign and looking forward to the next Election cycle.

Responsibilities

You are…an Ad Operations Manager who knows how to:

  • Monitor campaign delivery and performance across a variety of programmatic DSPs, social platforms, and online publishers 
  • Work with Media Planners, Account Management and Creative teams on execution timelines and enforce/communicate ad operation procedures and policies
  • Manage ad trafficking in Adwords, Campaign Manager 360. DV360, The Trade Desk and other DSPs, Facebook, Twitter and LinkedIn
  • Manage the ad ops team and collaborate with other teams to improve campaign performance
  • Assist in troubleshooting technical issuessuch as pixel placing
  • Explore new AdTech solutions to improve campaign performance. Work with current AdTech partners to improve KPIs and test new features
  • Work directly with publishers to collect ad specs and insertion orders and ensure the proper implementation of ad tags
  • Interpret data and analyze results using statistical techniques and provide reports
  • Stay on top of digital media technology developments and assist in the refinement of internal ad operations processes
  • Locate and define new processes and improvement opportunities

 

Qualifications

You have…  

  • A Bachelor’s degree from a four-year college or university
  • 7+ years of ad ops experience
  • Experience managing a high performing team
  • A keen eye for detail
  • Strong problem-solving and organizational skills
  • The drive and ability to work independently and proactively prioritize workload
  • Experience in paid media, DV360 products, Google Analytics, and programmatic ad buying (Trade Desk)
  • Experience using reporting platforms such as Datorama, Tableau, and PowerBI
  • Political experience is a plus

 

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